Articles & Research

For most of my adult life, I’ve been researching, both academically and experientially what causes people to think, feel, and act the way they do … not just relating to sales and service, but across all roles in business and in our personal lives as well. In the articles you can read here, I share that research.

To make it easy to keep up to date with what I’m researching and writing about, follow me on LinkedIn and you’ll get notified whenever I post something new.

Articles & Research | David Penglase

The Service Myth

The way people buy has changed. Sadly, many businesses are still serving customers the old way and sales are potentially walking out the door. Here’s

read more »
davidpenglase-sameness

Embrace Your Average-Ness

Statistically speaking, you are more likely to be average than exceptional. I know … not you – right? This might be another one of those

read more »

The Tough Times Syndrome

The Tough Times Syndrome is where sales leaders and/or their salespeople (individually or collectively) focus on all the things they can’t do, all the things that are going wrong, all the problems they are facing, and all the reasons why they are not generating the revenue they want or need.

read more »

Remote Working – It’s Not an Either Or!

Is it really selfish for office workers who can work from home (WFH), to add back hours per day to their life by not commuting, avoid catching colds and flus often shared in office environments and who can more flexibly manage their work/home priorities and be just as, if not more productive than in the office?

read more »
follow-your-passion-david-penglase

Pursue Meaning Not Purpose

Motivational self-help pundits tell us to find our purpose in life and live it to its fullest. Sounds good … inspirational even. But what if the more you search for “A” purpose in your life, the less meaningful your existing life can seem? What if the pursuit of a purpose in life is doing you more harm than good?

read more »