Meaning in Life and Sales Success

Having a sense of meaning in your life has been shown by evidence-based research to boost your sense of life-satisfaction and well-being.

There are many ways people can derive a sense of meaning in their lives – it could be through relationships, religion, charity work, accepting difficult situations they have no control over, or striving to improve or achieve something in their personal or professional life, just to name a few.

In this post I want you to consider how your sales role brings meaning to your life and how that in turn can positively impact your sales success.

What Brings Meaning To Your Life?

Unless you know what brings meaning into your life, or what gives you a sense of living a meaningful life, you can fall into the trap of feeling that life has no meaning or is meaningless rather than meaningful.

Here is an evidence-based activity to help you get clear about what brings you meaning:

This activity is known as ‘expressive writing’ and involves writing (typing) in detail about what and why certain things are important to you in your life.

You can choose either your personal or professional life to complete this activity, however, for this post, let’s consider your sales role (or if you’re a sales leader, your sales leadership role).

Begin by writing in detail about the people, things, and experiences you have that are important to you in your sales role.

As you write down something, explain in detail why that something or someone is important to you.

Go into as much detail and description as you can.

Also think about and write down a lesson that you have learned or are learning either from the person, thing, or experience, or even from the activity of writing about them.

In Practice

If you have ever watched a friend or family member recount an important and positive (or meaningful) experience, you will notice how their energy levels increase, their posture changes, their eyes widen, and they become deeply engaged in the recounting of the experience, as if they were right there in that moment again.

That’s what you will typically experience from this exercise.

You’ll notice physical and emotional energy shifts in yourself – smiling as you write, as well as maybe being a little sad as you write (meaning and purpose in life are often experienced through sadness and striving through struggle, not only through experiencing ‘good times’).

Meaning and Sales

When you complete the activity, and I hope you do give it a try, when you return to your sales role, at the start of each day, take a moment to reflect on what brings meaning to your life through your sales role.

Remember, your clients determine whether to buy from you based on their assessment of your competency, character and consistency. They will pick up through your intention, words and actions whether or not you’re gaining a sense of meaning through your sales role.

25 Contributing Elements to Living a Good Life

This topic of Meaning in Life is just one of 25 contributing elements to living a good life that I write about in my book LIVING in the Light of Day.

If you haven’t got your copy yet (in hardcover, paperback, kindle/ebook or audiobook versions), you can Buy It Here.

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